"A Problem Well-Defined is a Problem Half-Solved."
Charles Kettering, Head of Innovation at General Motors
Why EBNLab?
Drive Strategic, Evidence-Based Innovation
Innovation Management Dashboard
Equip managers with a powerful dashboard designed to streamline innovation oversight and progress reporting, aligned with ISO 56001 standards. Enable seamless, structured management at every stage.
Confidence-Building Need Statements Pipeline
Generate a robust pipeline of evidence-based Need Statements, allowing decision-makers to confidently select high-impact opportunities. Prioritise validated needs before committing valuable resources to development and commercialisation.
Standardised Customer and Market Needs Capture
A more efficient and consistent format that can be used by all the team to capture customer and market needs, acknowledging inputs and progress, and overall creating a culture for innovation.
Secure Knowledge Repository
Safeguard your organisation's data and insights with a centralised repository, structured for easy access and future use. Protect your knowledge assets and support sustainable, long-term innovation growth.
How to identify the right opportunities?
The first step in driving successful Innovation is picking the right problems to solve.
When organisations overlook this step in their innovation process, they risk missing unmet or unarticulated needs. Instead, they often focus on incremental improvements—small, step changes that may lack transformative impact. By concentrating solely on these incremental needs, they may miss the opportunity to leapfrog competitors and shape the market in bold, forward-looking ways.
Want to know more?
For further information about EBNLab, please email eskelly@insightinnovate.com.